How many people uses social media in Singapore?

There were 4.96 million social media users in Singapore in January 2021. The number of social media users in Singapore increased by 210 thousand (+4.3%) between 2020 and 2021. The number of social media users in Singapore was equivalent to 84.4% of the total population in January 2021.

Who uses social media the most in Singapore?

The Top Social Media Platforms in Singapore (March 2020)

Most-used social media platforms Percentage of total social media users (January 2020)
Facebook 79%
Instagram 62%
FB Messanger 50%
Twitter 35%

How many people uses Instagram in Singapore?

The number of Instagram users in Singapore amounted to about 2.5 million as of January 2021. In 2019, a total of over 988 million users were active on the social media platform Instagram.

Number of Instagram users in Singapore from 2018 to 2021 (in millions)

Characteristic Number of Instagram users in millions

How long do people spend on social media in Singapore?

Daily time spent using online media in Singapore 2020 by activity. In the third quarter of 2020, the average daily time spent using the internet by respondents was around 8.07 hours in Singapore. In comparison, they spent around 2.17 hours on social media every day.

Instagram could therefore be considered as one of the most popular social networks for millennials in Singapore. The Facebook-owned social network counts about 766 million active users worldwide. In Singapore, Instagram ranks fourth among the leading social media platforms .

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WeChat is a popular messaging app that does pretty much anything you need- Think Facebook messenger on steroids. … With 938 million monthly active users globally and 2.5 million users in Singapore, WeChat marketing is crucial is any inbound marketing campaigns.

People turn to Instagram because of the huge amount of exposure that users get by using hashtags, following others, and staying active. There have been several success stories of people finding fame and even making money or getting hired just by running an Instagram account!

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