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Press Release: The new Peugeot 208 5-Doors Launching on 4th May 2013
The Peugeot 208 is an award winning car with awards like ‘Best Supermini’ at the UK’s Auto Express New Car Awards 2012, Italy’s ‘AUTO EUROPA 2013’ award, ‘Best Car of the Year 2013’ in Spain and the small car category in the Continental Irish Car of the Year 2013 awards. Additionally, the new 208’s 7-inch interactive HD touch screen has been won the ‘Comfort Innovation of the Year’ award in Germany’s Automotive Interiors Expo in 2012. So with its accolades, there’s no doubt the new Peugeot 208 doesn’t come short when it comes to accomplishments and top honours.
Available in either a 3-door or 5-door variant, the All New 208’s design evokes agility, modernism and refinement. As of February 2013, 300,000 units were produced after its production debut only last year. Having launched the 3-door last month, the 5-door variant is expected to make its debut in the second quarter of the year in Brunei.
Notable differences between the 3-door and 5-door variants are the rims, floating front grille, and self-evident side profile. The 5-doors wear 16” ‘Helium’ wheels while the 3-doors carry 17” ‘Oxygen’ rims. The Cielo Panoramic Glass Roof with ambient lighting as well as the bodykits comes as optional on both variants.
The new Peugeot 208 has been designed to offer more intuitiveness, more sensations and more stimulation, which encourages the body to fully express itself. Hence, the high-impact, global and evocative slogan “Let Your Body Drive”.
In conjunction of the launching of the Peugeot 208 VTi, a dancing competition was held on the Peugeot Brunei facebook fanpage from the beginning of this month. Interested participants had to submit their video entry themed “Let Your Body Drive” to the Peugeot Kiarong Showroom, or email it to the designated email for review and upload. From there, the public can vote for their favourite entry, and the top 5 videos with the most ‘Likes’ were shortlisted.
The closing date for video submission was officially closed last Saturday and the top 5 participants were announced; namely The Last Minute Crew, B-Boy Street Life Crew, A.S.O.D, Fiz Damit and Dr. Trix. One lucky voter who voted for their favourite video entry also won a prize, drawn from more than a thousand voters by the Marketing Executive, Mr Lim Kai Wei.
Local studios, Groove Studio and Studioscene, were invited to be the guest judges. They along with the finalists will then be invited to attend the launching of the Peugeot 208 5-doors this Saturday night, 4th May 2013, at the Peugeot Kiarong Showroom. Trophies will be awarded to the top 3 winners where the top prize is $500 in cash prize.
Besides the prize presentation and anticipated launching of the award-winning 5-doors variant, there will also be a lucky draw in which guests will be able to win an Apple iPhone 5.
To find out more about the latest offerings / promotions of Peugeot models by T.C.Y. Motors, call 2426969 or visit the Peugeot showroom in Kiarong or KB branch. ‘Like’ Peugeot Brunei on facebook.com/PeugeotBru for the latest updates, news and events. You can also follow Peugeot Brunei on Instagram at @PeugeotBrunei.
His Majesty Sultan Haji Hassanal Bolkiah at a recent press conference responding to questions about the South China sea, the ASEAN Economic Community and the Brunei Chairmanship.
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